Influencer Marketing continue to evolve the use of Social Media and has become an important as a tool for business growth online. In today’s consumer landscape, consumers prefer to listen to fellow consumers when making purchasing decisions. Instead of listening to companies like they did in the past, they now listen to each other and at their favorite influencers who have huge followers across Twitter, Facebook, Instagram, Youtube.
AURACOOL is one of the pioneers of Influencer Marketing in Nigeria with large consolidated followings across the popular networks and have worked with more than 289 clients across more than 50 different industries.
What Influencer Marketing can do for your business :
A Better way of Advertising
In Today’s consumer landscape, people expect brands to talk with them rather than at them. They no longer expect brands to sell to them rather educate and inform them. This is what makes influencers very powerful. They partner with brands to organically spark organic conversations that appeal to their followers.
Influencer Advertising is Native Advertising
Your customers want to learn about a product through content rather than display or other types of banner ads. Influencer Marketing enrich the consumer experience by placing brands and products within organic content that creates a more pleasurable experience.
Influencer Marketing boosts your SEO
Social posts from influencers can impact on your search engine visibility. According to research, 25 percent of search results for the world’s top 20 brands are as a result of Influencer Marketing. The more people mention your brand on social media, the more popular and relevant you will be on Google. It’s that simple.
What Can you expect :
Conversion Centric Campaigns
We help you build social media campaigns that resonate with your customers. With our large network of followers and influencer outreach, we will create such awareness that drives sales for your business.
Influencer Out Reach
Being one of the pioneers of Influencer Marketing in Nigeria, we have built a large network of Influencers who we work with on different campaigns. The combined audience of all the influencers we work with is over 2million followers.
Data Driven Metrics & Analytics
Gain invaluable insights about your target audience by our campaign tracking reports which optimizes your commercial affinity.